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- Easy to use cross promotion tool for Ebay. Just enter your auction/store item numbers, choose your display options and your cross promoted items'' html source is ready to copy and paste into your auction listings. Create more Cross Promotions to promote more auctions/store items. Ebay Sellers increase their sales around 40% by using Cross Promotion Tool. This Cross Promotion tool creates clickable thumbnails of your other auction/store items and let your customers buy more from your Ebay items. You will also have many display options such as Custom Title, Footer, Ebay Store Link, border, border size, font, color etc.